Musical Instruments store within a store.

Best Buy Musical Instruments shop in shop Los Angeles CA

Best Buy Musical Instruments store within a store.  Lead the design of the initial test concept location directing the outside design agency as well as the in-house design team.  Continued refinement of the concept through further locations in the Los Angeles market. Store utilized defunct speaker room space in the larger 45 sq ft. and up stores.  Store within a store concepts ranged from 2,500 sq. ft. to 4,500 sq. ft. The concept was further refined and prepared for scale to other markets including international.